Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Australia: Q2 2023

During the second quarter of 2023, the top 5 delivered meal kits and specialty foods apps in Australia exhibited diverse performance metrics on the iOS platform. Here’s a closer look at the weekly downloads, revenue, and active user trends for each app, based on data from Sensor Tower.

HelloFresh: Meal Kit Delivery saw a consistent pattern in weekly downloads, peaking at 4K in the week of April 24 and ending the quarter with 2.8K downloads in the last week of June. Its weekly active users fluctuated, starting at 111K in late March and tapering off to 99K by the end of June.

Youfoodz: Custom Meal Plan maintained steady weekly downloads, reaching a high of 4.1K in the week of May 22. The app experienced a decline towards the end of the quarter, closing at 2K downloads in the last week of June.

EveryPlate: Cooking Simplified had a moderate download rate, with the highest at 1.6K in the week of May 22 and a low of 672 in the final week of June. Active user numbers were relatively stable, starting at 6.6K in late March and ending at 5.6K by the end of June.

Dinnerly: Meal Kit showed a rise in weekly downloads, peaking at 1.5K in the week of June 5. However, downloads dropped to 476 by the last week of June. The app’s active users saw a gradual decline from 29.1K in late March to 28.2K by the end of June.

Finally, Vivino: Buy the Right Wine displayed notable growth in weekly revenue, spiking at $310 in the week of June 19. Weekly downloads were highest at 1.4K in the same week, before dipping to 830 at the end of June. Active users started at 3.8K in late March and increased to 4.5K by mid-June, then fell to 3.7K by the end of the quarter.

For more detailed insights into these apps, visit Sensor Tower.